A Case for Extending ‘Christmas Colors’ Beyond Christmas

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Ah Christmas…a time of merriment: The scents of gingerbread and pine leaves in the air, heartwarming music and a blur of red and green has passed by too soon.

But perhaps there is a way to extend some of the Christmas magic beyond the “acceptable” timeline. I am proposing here on the blog to extend red and green as a color combo into the coming months. Here are some reasons that I believe substanciate my case:

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The Gucci Fall 2016 Ready-to-Wear collection is a clear indication of the color combo’s versatility and vitality (looks three, 22, 46, 50 56). Now, why do these colors looks so darling together? If we want to bring science into this, red and green, according to The Color Theory are known as complimentary colors, according to Lifehacker. It’s just a fact that the hues of rubies and emeralds go well together because they are on opposite ends of the color wheel: red brings in a warmth that draws the eye in while green adds a cooler tone that creates contrast, allowing the wearer to capture attention from onlookers and be at her utmost vibrant.

I wanted to create this contrast of color with an emerald green turtleneck dress and a red Gucci belt. What is so great about this duet of complimentary color is that emerald green, the cooler tone acts as the color of the canvas on my body. It creates a calming base that, when adding the bright ruby Gucci belt with a gold double-Gi finishing, it takes its place in the foreground of my look without being too loud. That way, with a touch of red lipstick, I as the wearer become the main focus rather than the outfit (although the outfit is fun too!).

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For those still worried about the Christmas connotations of these colors outside of the holiday season, I decided to research how red and green became synonymous with Christmastime in the first place. NPR cites Arielle Eckstut’s Secret Language of Colors which discusses the color chronology of Christmas. Even as early as the Victorian period, red and green were not the only Christmas colors. Other color combinations included blue and white and blue and green. The Santa’s of the 1800s even had an array of robe choices—blue and green in addition to red. It was Coca Cola’s 1931 ad that featured Santa in a crimson robe that solidified red as a Christmas color along with the green foliage (pointsettas, Christmas trees and Holly) that made the two colors our Christmas uniform, according to NPR.

If it was a mere retro Coca Cola ad that mainstreamed the color combo for the holiday season, that’s not a good enough reason as far as I’m concerned to treat green and red after Christmas as some people treat white after labor day. So who’s with me? Let’s wear red and green into January and February to our heart’s content!

Keeping it Krischic,

Kristin Vartan

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